It's interesting, because the 2014 report you shared actually says: "The second-biggest source of income was the sale of marketing rights worth USD 1,629 million, of which USD 1,580 million was generated by the FIFA World Cup™." Based on that, my figures are much closer to yours.
I see you often point out mistakes to fellow writers across the platform. While I appreciate you bringing these sources to the table, they contradict your initial comment and don't quite apply to the context of my piece.
This was an awesome break down! Great series! This whole "revenuemaxxing" is in full effect. There is no hiding this, they are letting it be known this is what the goal is instead of spreading the game. That is secondary now.
Thanks for reading! Absolutely true, the revenuemaxxing curve is just taking off! They are definitely getting more blatant about it, which makes me wonder what to expect next after the World Cup.
It will be interesting to see if this growth in monetisation is sustainable through the 2030 event, as Spain, Portugal and Morocco (not forgetting Uruguay too) are no where near similar in capitalist commercialisation terms as, in particular, the US is.
Your FIFA revenue figures are incorrect.
Here’s a breakdown of the official figures:
●2003-06: $2.634 billion
●2007-10: $4.189 billion
●2011-14: $5.718 billion
●2015-18: $6.421 billion
●2019-22: $7.568 billion
Could you share your source please? That would be great for readers to understand too.
Please remember that in each bulletpoint I mentioned marketing rights:
"$1.4bn in marketing rights".
Thanks!
FIFA Financial Report 2006 https://www.slideshare.net/slideshow/world-cup-2006/36046241
FIFA Financial Report 2010 (PDF) https://static.poder360.com.br/2022/11/relatorio-anual-fifa-2010.pdf
FIFA Financial Report 2014 (PDF) https://static.poder360.com.br/2022/11/relatorio-anual-fifa-2014.pdf
FIFA Financial Report 2018 (PDF) https://static.poder360.com.br/2022/11/relatorio-anual-fifa-2018.pdf
FIFA Annual Report 2022 https://publications.fifa.com/en/annual-report-2022/finances/2019-2022-cycle-in-review/2019-2022-revenue/
It's interesting, because the 2014 report you shared actually says: "The second-biggest source of income was the sale of marketing rights worth USD 1,629 million, of which USD 1,580 million was generated by the FIFA World Cup™." Based on that, my figures are much closer to yours.
I see you often point out mistakes to fellow writers across the platform. While I appreciate you bringing these sources to the table, they contradict your initial comment and don't quite apply to the context of my piece.
I wish you great success in all your endeavors!
This was such a great read!
Many thanks for the kind words and for reading!
This was an awesome break down! Great series! This whole "revenuemaxxing" is in full effect. There is no hiding this, they are letting it be known this is what the goal is instead of spreading the game. That is secondary now.
Thanks for reading! Absolutely true, the revenuemaxxing curve is just taking off! They are definitely getting more blatant about it, which makes me wonder what to expect next after the World Cup.
It will be interesting to see if this growth in monetisation is sustainable through the 2030 event, as Spain, Portugal and Morocco (not forgetting Uruguay too) are no where near similar in capitalist commercialisation terms as, in particular, the US is.
I wonder what Trump will do if a “certain country” reaches the finals.